Showing posts with label AOL. Show all posts
Showing posts with label AOL. Show all posts

Wednesday, August 24, 2011

AOL's Patch, HBR, and sustainable local journalism

Last week, Maxwell Wessel posted an entry on the Harvard Business Review’s blog network critiquing AOL’s strategy for Patch, an experiment in local news aggregation that is currently a rather high-profile drain on the company’s coffers. I appreciate the thesis of the post: that rather than ignore or discard Patch, AOL should invest in it more intelligently.